The 22nd China Retail Trade Fair – 2020 CHINASHOP – has drawn a successful conclusion at National Exhibition and Convention Center (NECC) in Shanghai on November 21th, 2020. The trade fair has brought new technologies and solutions to the retail industry for more than 20 years ever since it was established in 1999. Serving as a display platform for the Chinese retail industry, every year the Chinashop not merely enchants a large aggregation of the Chinese mainstream retail enterprises but helps construct the bridge between the global retail industry and the Chinese new retail. This year, the exhibition opened 130000 square meters of exhibition area, serving almost 900 exhibitors and over 75,000 audiences.

Hanshow Technology brought our cutting-edge solutions and products to the exhibition, at Exhibition Hall 7, booth 7027 with a simulated retail store scenario themed “Touch the Future”. The theme not only stands for digital touch-points of Hanshow full-scenario digital store solution, but also the “touchable” shopping experience for all the audiences.

“Redefining Electronic Shelf Labels”

At Chinashop 2020, Hanshow Technology unveiled our new generation of ESL solution– Nebular to the public. Aiming to “Redefine Electronic Shelf Label”, Nebular ESL Solution brings together Hanshow’s in-depth understanding of retail clients, and technological innovation to enable ultra-fast automatic price and information updates in retail stores, and improve the store operation efficiency. It maintains outstanding performance with IP68-level water and dust resistance and anti-collision design. As powerful and reliable as it needs to be, the application of highly integrated proprietary ESL chip developed by Hanshow and flexible battery allows unparalleled performance with much lower power consumption, while the ultra-thin design with thickness of 7.8mm makes its outlook elegant and stylish. Flexible battery ensures up to 15-year battery life in room temperature which minimizes maintenance work and cost for clients.

What makes Nebular so unique:
  1. First integrated ESL IC all around the world
  2. Proprietary communication protocols - information update is 10 times faster than before
  3. Tripled battery life - up to 15-year battery life in room temperature with unparalleled performance

In our demo sector, we showcased the extraordinary performance of Nebular Solution under extreme circumstances with submerging tests and instant updating tasks.

Digital Marketing Solution

Hanshow Digital Marketing Solutions are tailored for retailers and CPG companies. Connected with store software system, this solution can help retailers save the time, labour, and material cost on traditional in-store advertisement. The solution helps achieve precise marketing and improve marketing efficiency. Hanshow Digital Marketing Solution alsoallows in-store category guidance, increasing product sales and customer dwell time. Vivid screen display also enhance the visibility of theme events and brand advertising. The interactive light curtain sensor can greatly enhance customer shopping experience and therefore creat sales opportunities.

Lumina Aqua Electronic Shelf Label Solution

There is a few pain points for fresh food retail sector. Fresh products are usually displayed in a complicated retail environment where dust and water may damage the price tags. Besides, the wide variety of products and frequent price promotions in fresh food retail sectors makes it difficult to attract customer's attention. A more innovative and sustainable method to promote fresh products is required, and Lumina Aqua Electronic Shelf Labeling Solution can be the perfect match to meet the demand.

Lumina Aqua Electronic Shelf Labels are designed for fresh food retail scenarios, aiming to improve store operational efficiency and enhance profitability. It is full-color LCD electronic shelf label with IP65 water and dust resistance rating, and it supports instant refresh and multiple material display, perfectly suit to fresh food retail scenarios. The solution also include an intelligent system to support advertisement customization and editing.

Unique features about Lumina Aqua:
  1. Full-color IPS LCD screen and 2.5D lens, brings the best visual experience
  2. IP65 dustproof and waterproof, adaptable to -10~50℃ operating environment
  3. Support picture and video display, and able to display with partial flashing and scroll
SPatrol Robot

SPatrol Robot is launched by Hanshow with our strategic Partner ECOVACS. It is a cutting-edge automatic robot that can help check product out-of-shelf situation, and manage the shelf display and planogram in retail scenarios. The robot aims to enhance the efficiency of retail store operation. Powered by Hanshow Digital Store Solutions, the robot can assist the daily patrol of a retail store, collecting and analyzing real-time image data, synchronizing with information on electronic shelf labels to improve shelf planogram management and monitor product out-of-shelf issues. The integrated solution dedicated to solve retail store pain points such as OOS management, store patrol, replenishment and planogram optimization.

Golden Wing Award

Hanshow has won two Golden Wing Awards at 2020 Chinashop, which is highly recognized by Chinese retail industry.

The application of Hanshow Digital Marketing Solution at Vanguard supermarket won the Superior Case Award. It provides precise marketing solutions with various customer touch-points, and optimize promotion performance with tailored advertisement. Another Superior Case Award went to the application of Lumina Aqua Series Electronic Shelf Labels at HUAGUAN Supermarket, for its outstanding promotional display and tailorable visual advertisement in grocery sector.

Hanshow will continuously bridge the gap between offline and online retail, drive business successes for retailers and CPG companies and help our clients touch the future of retail digitalization.