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Leroy Merlin Takes a Major Step in Achieving Digital Store Transformation with Hanshow ESL Solution
DIY
2 months ago
Shoebox, operating under the retail chain Office Shoes, implemented Hanshow Electronic Shelf Labels to improve retail operations. The implementation of Hanshow ESLs streamlined pricing updates, improved operational efficiency, and enhanced the customer experience.
- Office Shoes is a popular footwear retailer with over 150 stores across seven EU member countries in Central and Eastern Europe. The company has experienced rapid growth in recent years, but this expansion came with several challenges. Overworked store employees, high work pressure, and high staff turnover rates were just a few of the obstacles the company faced.
To tackle these issues, Office Shoes turned to Hanshow, a renowned digital solutions service provider. Hanshow has a mission to improve operational efficiency, reduce human errors, and enhance customer satisfaction. After careful consideration of the challenges facing Office Shoes, Hanshow provided the company with a flexible and reliable electronic price tag solution designed to address their specific needs.
The Hanshow solution included centralized management, real-time information updates, and display functions. Using the Nebular series of electronic shelf labels (ESLs), back-end system services, and Hanshow's proprietary HiLPC communication protocol, store employees could quickly update product information. This allowed them to give customers more comprehensive and accurate details about products. By eliminating the risk of manual errors caused by paper-based price tags, Hanshow's solution ensured the safety and accuracy of product information and related data.
After implementing the Hanshow ESL solution, Office Shoes saw significant improvements in operational efficiency. Store employees' workload is reduced, allowing them to focus on more important tasks such as providing quality in-store customer service. Additionally, the overall store environment became more optimized, with improved accuracy and efficiency of product information updates meeting consumer expectations and helping Office Shoes enhance its brand's competitive advantage.
Centralized Management:
One of the most significant advantages of the Hanshow solution was its centralized management system. With the Nebular series of electronic shelf labels and back-end system services, Office Shoes was able to manage all stores' price tags from one central location. This eliminated the need for individual store managers to make manual updates to each store's tags, saving time and reducing the likelihood of errors.
Real-Time Information Updates:
Another key feature of the Hanshow solution was real-time information updates. With the ESLs, store employees could instantly update product information and pricing. This allowed them to keep up with fast-paced changes in the retail industry, such as new product releases, promotions, and discounts.
Display Functions:
The Hanshow solution also offered display functions that allowed Office Shoes to customize its product displays easily. With the electronic shelf labels, the company could display product information and pricing in a way that was easy for customers to read and understand. This not only improved the overall shopping experience but also increased the likelihood of sales.
Improved Operational Efficiency:
By implementing the Hanshow ESL solution, Office Shoes significantly improved its operational efficiency. Store employees' workload is reduced, allowing them to focus on more important tasks such as providing quality in-store customer service. The electronic price tags also reduced the amount of time required to update product information manually. With the centralized management system, Office Shoes could manage all stores' price tags from one central location, eliminating the need for individual store managers to make manual updates.
Enhanced Customer Experience:
The Hanshow solution also enhanced the customer experience at Office Shoes. With real-time product updates available through the electronic shelf labels, customers could access accurate and up-to-date information on products they were interested in. This made the shopping experience more convenient and enjoyable for customers.
Competitive Advantage:
By optimizing store operations with the Hanshow solution, Office Shoes was able to enhance its brand's competitive advantage in the highly competitive footwear retail industry. With a more efficient and effective approach to retail, Office Shoes was better positioned to continue to grow and thrive in the market.
Conclusion:
The partnership between Office Shoes and Hanshow has demonstrated the importance of digital transformation in the retail industry. By implementing the Hanshow electronic price tag solution, Office Shoes was able to address unique challenges and optimize its store operations. The centralized management, real-time information updates, and display functions of the Hanshow solution improved operational efficiency, enhanced the customer experience, and gave Office Shoes a competitive advantage in the market. As other retailers look to digitize their operations, the partnership between Office Shoes and Hanshow serves as an excellent example of how digital solutions can help companies overcome challenges and succeed in the industry.
“We chose Hanshow because of the reasonable price, the premium looking products, and the durability and lifetime of the devices. It was also important to be sure that we will enjoy top-quality support from them, both with the start and also later on. Since then Hanshow turned to be a perfect decision, we are completely satisfied.”
Head of Logistics at Office Shoes · Dániel Frenyón
