On July 11, 2024, the ShineGlobal "Brand Going Global: Constant Reinvention" WAVE 2024 Globalization Conference was held in Shenzhen, China. At this prestigious event, Hanshow was honored with the title of "Outstanding Global Brand Service Provider." This accolade not only recognizes Hanshow's exceptional brand strength and early global strategic layout but also highlights its customer-centric service philosophy and commitment to social responsibility.
Exceptional Brand Strength: Proactive Global Strategy
Since its establishment in 2012, Hanshow has consistently aimed to extend its reach across international markets. The company has established subsidiaries in various countries, including the United States, the United Kingdom, France, Germany, the Netherlands, Australia, New Zealand, Singapore, Japan, Sweden, Canada, Vietnam, and Poland. Today, Hanshow serves over 50 countries and regions and more than 400 clients globally. This comprehensive and in-depth global strategy has positioned Hanshow as a leading provider of digital store solutions for the retail industry.
Hanshow's product portfolio spans electronic shelf labels (ESL), in-store marketing solutions, and AI-driven solutions. These innovative technologies have rapidly gained significant market share. Hanshow's global expansion not only showcases the breadth and depth of its business development but also reflects its profound understanding and precise grasp of different market characteristics. Particularly in European markets such as Germany, Hanshow has successfully localized its operations and deeply penetrated the market through partnerships with local retail groups. This approach has accelerated the company's global business expansion, now covering regions including Europe, North America, and Asia-Pacific.
Hanshow’s strategic global presence is underscored by its capability to adapt and integrate into diverse markets. This adaptability has enabled Hanshow to align closely with local market dynamics, ensuring that its solutions are both relevant and impactful.
Customer-Centric Excellence and Innovation
The digital transformation in the retail industry represents not just a shift in traditional business models, but also a profound understanding of consumer needs. Hanshow's service philosophy is deeply rooted in providing client-centric excellence. This is evident in its work with Sephora chain stores, where Hanshow’s ESL solutions enabled rapid updates of product information, unified distribution, and intelligent management. The interactive features of the ESLs allow customers to transition to online stores effortlessly, providing deeper insights into product details and user feedback, thus seamlessly connecting online and offline channels.
Innovation remains central to Hanshow’s success. The company’s strategic partnership with Microsoft has led to the development of advanced GenAI applications such as smart shopping carts and AI-driven analytics tools, enhancing the retail experience by offering personalized recommendations and streamlining operations.
Strategic partnerships with renowned global retailers—including Auchan, Ahold Delhaize, Leroy Merlin, China Resources Vanguard, and more—further validate Hanshow's commitment to its service philosophy. Through these collaborations, Hanshow helps retail enterprises achieve revenue growth and market expansion.
Commitment to Social Responsibility
Hanshow emphasizes social responsibility alongside commercial success. The company fosters a diverse and inclusive work environment, supports employee welfare, and promotes women's development through management training programs. Additionally, Hanshow implements environmental measures to optimize production processes and facilities for green, low-carbon operations.
Hanshow's ESL products contribute significantly to environmental sustainability by reducing the need for paper, thereby saving trees and promoting eco-friendly practices. The production of these labels adheres to green manufacturing standards, minimizing waste and energy consumption.
In terms of supply chain responsibility, Hanshow requires suppliers to adhere to environmental protection and social responsibility standards, signing agreements to ensure sustainable operations. Furthermore, Hanshow has joined the United Nations Global Compact (UNGC) and the Women's Empowerment Principles (WEPs), demonstrating its commitment to global social responsibility and gender equality.
With its exceptional brand strength, advanced service philosophy, and robust leadership, Hanshow has become a leading global provider of digital store solutions. Earning the "Outstanding Global Brand Service Provider" title at the WAVE 2024 Conference underscores Hanshow's relentless efforts and remarkable achievements. Looking forward, Hanshow will continue to drive innovation in technology, advancing the digital transformation of the retail industry and empowering global retail enterprises to embrace new challenges and opportunities.
